The language you use in mass emails can impact on your recipients’ decision on whether or not to mark you as spam. Managing your list can be made easier with GroupMail as it has automatic unsubscribe, opt-out, and bounce processing. But monitoring new subscribers and new unsubscribes is something you need to continue to keep an eye on. Since GDPR came into effect in May, by now your list will properly cleaned up. Sending unsolicited emails is spam so everyone on your mass emailing list absolutely must be opted in to receive your emails. Entering your contacts should be the last thing you do when setting up an email, and a step you need to commit time to avoid any blunders. No matter how innocent it is, forgetting to BCC can not only be an incredibly costly mistake for your business and reputation, it can put you in breach of GDPR laws. Respecting your recipients’ privacy is a tale as old as time but in a GDPR world, it matters more than ever. This should be your top priority when sending mass emails. Whether you are sending a company announcement to your team of staff, a press release to journalists, or a sales push to your subscribers, here are five tips for successfully sending mass emails. When sending mass email, it’s important to remember some key points so that you don’t risk coming across as spammy.
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Sending mass emails to a large group of recipients takes time but GroupMail software allows you to send mass emails for different purposes with ease.
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